How many times have you had someone tell you that they “love your work but can’t buy it right now?” What do you usually do? Tear off a piece of paper and give them your email address & phone number? Give them a flyer & a business card? Do you immediately ask them to sign […]
How to Create a Free Opt-in Offer Your Target Audience Will Love (and why you need to)
From Cory: this guest post from Kimberly Houston is the post I wish I’d written on how to get your mailing list started. If I were you, I’d save this, print it out, study it and make it happen. It’s pretty rare to get specific instructions this good for free. Enjoy! What I find with […]
Gmail Changes Could Kill Your Art Newsletter
A couple of weeks ago, Gmail rolled out a massive change to your email inbox. If you are an artist that runs an email newsletter, I would bet that you are upset and scared by the new changes. They can impact your art business in a massive way. Let’s see if we can clear up […]
How to Make $1000 in Art Sales Per Month – Interview with Michael Whitlark
In the time I’ve been coaching artists, there were a few standout students who immediately went to work overhauling their web presence. Michael Whitlark was one of them. We recently sat down for an extended Skype interview to talk about how Michael has gone from selling 1 piece of art every other month, to now […]
Unsolicited Artist Newsletters (Read: SPAM)
Several times per week, usually multiple times per day, I get an email newsletter from an artist that I’ve never heard of or with whom I have interacted once or twice. Nearly every time, the artist has placed every person’s email in the To: field or the CC: field. Let me tell you something. Every […]
